Cocoa Powder

Name: Cocoa Powder
Brand: Blueprint
SKU: product-0446
Price: 55.00 GBP
Availability: InStock
Rating: 4.7 (10 reviews)

£55.00

Blueprint Cocoa Powder is a single-ingredient organic cacao powder designed to slot into a performance-oriented daily routine.

Single-ingredient organic cacao, nothing added
Natural source of flavanols for cardiovascular support
Contributes magnesium and iron from whole-food source
Versatile base for smoothies, porridge, and baking
Polyphenol-rich option for performance-focused nutrition

4.7 (10 reflections)

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BlueprintCocoa Powder

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About This Product.

Blueprint Cocoa Powder is a single-ingredient organic cacao powder designed to slot into a performance-oriented daily routine. The sole ingredient is organic cacao powder, meaning there are no fillers, sweeteners, or additives — what you get is cacao in its relatively unprocessed form.

Cacao is the less heat-treated precursor to conventional cocoa. As a food ingredient, it is a natural source of flavanols — a class of polyphenols studied for their potential to support cardiovascular health, circulation, and cognitive function. It also contributes magnesium, iron, and fibre, making it a nutritionally denser choice than standard processed cocoa powder.

This suits people who are already thoughtful about what they put in their body: those building smoothies around whole-food ingredients, adding depth to overnight oats, or looking for a way to include more polyphenol-rich foods without resorting to confectionery. It fits as well into a morning routine as a post-training recovery shake.

The Blueprint brand is associated with Bryan Johnson's rigorous self-quantification and food-quality philosophy. Products in the range are formulated to meet a high threshold for ingredient purity, which is why the label here is short — deliberately so. At £52.99, this positions itself firmly as a premium ingredient rather than a pantry staple, and it earns that positioning through what it leaves out as much as what it contains.

Frequently Asked.

What is the difference between cacao and cocoa powder?

Cacao powder is typically produced at lower temperatures than conventional cocoa, which preserves more of the naturally occurring polyphenols, particularly flavanols. Standard cocoa is more heavily processed and generally has a lower flavanol content as a result.

Can I use this in baking as a cocoa substitute?

Yes. Organic cacao powder can be used in place of conventional cocoa powder in most recipes. Bear in mind that cacao has a slightly more bitter, complex flavour than Dutch-processed cocoa, so results may vary with heavily sweetened recipes.

Is this suitable for people avoiding added sugar?

The ingredient list is organic cacao powder only, with nothing added. For precise nutritional information including natural sugar content, check the label on the packaging.

Who is this particularly well suited to?

It suits anyone following a whole-food or performance-focused diet who wants a polyphenol-rich ingredient without additives. It is equally useful for athletes building recovery smoothies and for those simply wanting a cleaner alternative to standard cocoa powder.

Why is the price higher than standard cocoa powder?

This is an organic, single-ingredient product from a brand that applies a high standard to ingredient sourcing and purity. The premium reflects both the organic certification of the cacao and the Blueprint brand's positioning around food quality.

Customer Reflections

Overall Sentiment

4.710 reflections

1 – 6 of 10 reflections

Finally a cacao powder I actually trust

4 months ago

Been through a few different cacao powders over the past year and always ended up second-guessing the ingredient list. This one is just... cacao. That's it. I add a tablespoon to my morning smoothie alongside some banana and oat milk and it genuinely makes me feel like I'm starting the day properly. Rich flavour without being bitter. Will keep buying.

Solid addition to my stack

5 months ago

I take this post-workout mixed into a protein shake. The flavour is deep and earthy — miles better than the cheap supermarket stuff. Noticed I've been sleeping better too, though I can't pin that solely on this. Either way, I'm sticking with it.

Great quality, stings a bit on price

5 months ago

The cacao itself is excellent — pure, rich smell, mixes well into oats and shakes without any clumping. My only real issue is £52.99 for what is essentially a bag of powder. I get that it's premium and single-ingredient, but I went through it faster than expected and the cost adds up. Quality is there though, hence the four stars.

6 months ago

Switched from a well-known health food brand and this is noticeably better. Stronger flavour, feels less processed. Goes straight into my overnight oats every evening.

The real deal

6 months ago

Been following Bryan Johnson's approach to nutrition for a while and picked this up out of curiosity. Genuinely impressed — it's not trying to be anything other than what it is. I use it in a post-run shake and it adds a proper depth of flavour. Short ingredient list is exactly what I want.

Love the product, wish the bag resealed properly

7 months ago

The cacao powder itself is brilliant — intense flavour and I like knowing there's nothing added. However the packaging doesn't reseal well at all; the zip closure on mine kept coming undone and I ended up decanting it into a separate container. Minor annoyance but for nearly £53 I'd expect better. Still buying again.

Cocoa Powder

About This Product.

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