What does a private GP for employees cost in London in 2026
A private GP benefit for employees in London is priced per employee per month. The Wellness charges £110, £150 or £215 depending on whether people are seen by telephone, in the room in Marylebone, or at their own office. A pilot is ten people for one month at the tier price.
The three ways this is sold
Employer health cover in London reaches a GP by three different routes, and the prices are not comparable because they buy different things.
The first is an insurer. Bupa, AXA and Vitality bundle a virtual GP into corporate private medical insurance, so the doctor arrives as a feature of a policy that exists to pay for hospital treatment. The GP line has no price of its own because it is not sold on its own.
The second is a clinic group selling appointments. You buy a block at a rate per appointment and your people draw them down. London Doctors Clinic runs sixteen sites on this model and puts occupational health through a hospital partner. The rate is transparent and the doctor is whoever is available.
The third is a named doctor, priced per employee per month, whether or not that person is used in a given month. That is what we sell, and it is the only one of the three where the same doctor sees the same person twice.
What The Wellness charges
Three tiers, all per employee per month on an annual contract. Doctor the same day is £110 and covers a telephone consultation with a GP the same day, video within one working day, prescriptions, sick notes and referral letters. Doctor the same day, in the room too is £150 and adds video the same day and a chair in Marylebone the same day, with one named doctor who knows your company. Executive is £215 and adds a doctor who comes to the office or the home, and a yearly review with an Advanced Health blood panel of 55 markers.
Every tier includes Wai Doctor for every person covered, and it stays with them after a pilot ends whether or not you sign.
A pilot is ten people, one month, at the tier price and nothing else. There is no demo, because there is nothing to demonstrate except a doctor answering the telephone.
What the same thing costs without a contract
The catalogue on this site is the same catalogue that runs our checkout, so the comparison is exact. A telephone consultation is £59, a standard appointment £150, a same day appointment £220, a visit to a home or office £450, and to a hotel £495 in the day or £595 in the evening. A consultant psychiatrist assessment is £895.
At £110 per employee per month, a person costs £1,320 a year to cover. At the prices above that is about twenty two telephone consultations, or six same day appointments in the room. Whether it is worth it depends on how many of your people actually use it, which is a number you have and we do not.
The catalogue on this site is the same catalogue that runs our checkout, so the comparison is exact. A telephone consultation is £59, a standard appointment £150, a same day appointment £220, a visit to a home or office £450, and to a hotel £495 in the day or £595 in the evening. A consultant psychiatrist assessment is £895.
At £45 per employee per month, a person costs £540 a year to cover. Three same day appointments cost £660 at the catalogue price, so the tier is cheaper than three, and there is no limit on how many a person has. Where it stops being arithmetic is the fourth one, and the tenth, which cost you nothing more.
What the absence is costing you now
The numbers below are the reason a finance director signs this, and each one is somebody else’s count rather than ours.
Work the arithmetic on your own headcount rather than on an average. A hundred people at £110 per employee per month is £11,000 a month and £132,000 a year. The same hundred people, at the national rate, lose 940 working days a year, and at £120 a day that absence costs £112,800.
So absence alone does not clear the fee, and we are not going to pretend otherwise. Even removing every lost day would not cover it. Anyone selling you a private GP benefit on absence arithmetic is either using a cheaper product than this one or is not doing the sum in front of you.
What this is bought for is the other half. The person who would not otherwise have gone, seen the same day by the same doctor, and the senior people whose time is worth considerably more than £120 a day. We have not measured either on our own book and we will not publish somebody else’s result as if it were ours.
Why we do not sell you a wellness programme
The trial evidence for workplace wellness programmes is weak. Song and Baicker randomised 160 worksites and published the result in JAMA in 2019. After eighteen months the programme had improved self reported habits and made no significant difference to clinical measures, healthcare spending or absence.
A doctor the same day is a different product from a wellness programme, and the evidence around it is better. A 2024 systematic review in the American Journal of Medicine found that concierge and direct primary care models were associated with fewer emergency visits and hospital admissions and higher patient satisfaction. It is an association across other people’s cohorts, not a randomised trial, and we would rather say that than round it up.
What the price does not include
This is not private medical insurance and it does not pay for hospital treatment. It sits beside a PMI policy and covers the everyday care that policy does not, the appointment, the prescription and the referral.
We have clinics in Marylebone and Belgravia. Video and telephone reach anyone in the United Kingdom, and in person care is in London. If most of your people work outside London, video and telephone carry most of the benefit, and we will walk you through that before a pilot.
Psychiatry is billed separately at £895 for a consultant assessment, or added to the plan. Specialist navigation is £295 a case, and a liaison offers a first appointment within 48 hours when it is urgent and five working days when it is routine.
You receive numbers in aggregate and never who or why. An occupational health report reaches you only with the written consent of the person it is about.
Where the numbers come from
148.8 million
working days were lost to sickness or injury in the UK, 9.4 days for every employee, up from 5.8 days in 2022.
Office for National Statistics, sickness absence in the UK labour market, 2025 release
£150 billion
a year is what ill health costs the UK economy.
Chartered Institute of Personnel and Development
£103 billion
a year is the same cost on a different count, about £3,029 for every employee.
Institute for Public Policy Research
£120
is what one day of sickness absence costs an employer.
Keep Britain Working review, 2025
160
worksites were randomised to a workplace wellness programme, which after eighteen months made no significant difference to clinical measures, healthcare spending or absence.
Song Z, Baicker K. Effect of a workplace wellness program on employee health and economic outcomes. JAMA, 2019
Good to know
Ten people for one month, at the tier price, with no contract beyond it. At the end you receive a one page report in aggregate only and a price for everyone.
For that tier, yes, on an annual contract after a pilot. Psychiatry and specialist navigation are priced separately and named on this page, and nothing else is added later.
Telephone and video reach them the same day. The room in Marylebone does not. On a mostly regional headcount the £110 tier is the honest one to buy, and we will say so on the call rather than sell you the £150.
The doctor and the employee. You receive counts, never names and never reasons. An occupational health report goes to you only with that person’s written consent.